Access OOH attribution case studies from GSTV

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Quick Service Restaurants

RADARProof™ analysis of 6 QSR Visits Studies
examining 3.1MM+ mobile devices shows
​OOH drove an average 104% lift in visitation to QSRs

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SPOTIFY LEVERAGES DATA TO DRIVE OOH ENGAGEMENT

Engage consumers through Spotify’s third annual ‘Wrapped’ campaign, which highlights unique user data throughout 2018.

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DOOH DRIVES ONLINE ENGAGEMENT FOR TWITCH

Increase online engagement for Twitch’s Streamer Bowl event across NFL markets.

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OOH + MOBILE DRIVE VISITS FOR FITNESS CLUB

Increase brand engagement with a Health Club and drive visits among consumers in the New Year’s resolution mindset throughout Central Florida.

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OOH DRIVES VISITS TO QSR WITH ACTIONABLE INSIGHTS

Visits Studies demonstrate strong results for QSR clients going beyond close proximity
60% of people exposed to OOH will travel more than 5 miles to visit QSR stores
A frequency of 6+ exposures drove 170% higher visitation to QSR stores

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DOOH DRIVES DOWNLOADS FOR STREAMING SERVICE

Drive brand awareness & app downloads amongst a streaming service’s target audience traveling during summer weekends throughout Boston, New York, Chicago, and Philadelphia.

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OOH BOOSTS APP INSTALLS & PAID CONVERSIONS

Increase installs and paid upgrades for a lifestyle app across New York, San Francisco and Los Angeles.

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OOH DELIVERS NEW & REPEAT ORDERS FOR APP

Acquire new users and dominate select Florida markets for an established delivery app.

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OOH GENERATES BRAND AWARENESS FOR STREAMING SERVICE

Raise brand awareness for an emerging, free streaming service.

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OOH INCREASES AWARENESS OF HAWAIIAN PUNCH

Drive purchase consideration of Hawaiian Punch at McDonald’s restaurants throughout the Chicago Market. Increase awareness for A18+, with primary focus on reaching parents, that Hawaiian Punch was now re-launched and available at McDonald’s.

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OOH DRIVES PURCHASE INTENT & SALES FOR CPG BRAND

Increase purchase intent and boost sales for an existing product from an established CPG brand.

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OOH DRIVES AWARENESS FOR SCOOTER SERVICE

Promote the launch of a rideshare scooter service and increase brand awareness throughout Dallas, San Antonio, Atlanta & San Diego. Identify target audiences most likely to use the bikes and scooters and provide insights into how consumers feel about the service.

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OOH DRIVES RAPID ONLINE CONVERSION FOR CREDIT UNION

Promote new branding for a credit union and drive traffic to the company website.

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OOH + MOBILE DRIVES IMPRESSIVE VISITATION LIFT

Boost brand awareness and visits to healthcare company’s locations across multiple regions.

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OOH EXPANDS CUSTOMER BASE FOR FAST CASUAL CHAIN

Drive new patrons to Taquerias Arandas while maintaining existing customer base.

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OOH DRIVES VISITS FOR DK CONVENIENCE STORES

Generate awareness for the DK convenience store rebrand. Drive customers into Albuquerque DK stores.

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OOH DRIVES BRAND LOYALTY FOR CPG BRAND

Promote new packaging and boost sales for an established CPG brand.

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OOH & MOBILE DRIVE PET ADOPTIONS

The City of Jacksonville Department of Animal Care & Protective Services wanted to increase pet adoptions leading up to the holidays.

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OOH INCREASES PRESENCE FOR GREENS ENERGY

Greens Energy Services wanted to increase market presence during peak summer months by increasing the volume of inbound calls and leads.

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OOH BOOSTS VIEWING OF ACTION MOVIE PREMIERE

Increase awareness and theater viewing of movie sequel for a popular hero franchise targeting a young adult audience throughout five top U.S. markets.

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OOH DRIVES VISITS TO THEME PARK DESTINATION

Increase visitation to a major west coast theme park amongst local and regional consumers though the off-peak fall and winter season.

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OOH DRIVES VISITS TO LOCAL AUTO REPAIR CHAIN

Increase visits to local auto repair shops throughout Atlanta by highlighting competitive oil change prices and offering customers with additional services once they visit.

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OOH DRIVES AWARENESS AND VISITATION FOR FAST CASUAL BRAND

Drive overall awareness for a Fast-Casual Restaurant brand and its delivery service in key DMAs.

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OOH DRIVES VISITS TO MOTORSPORT DEALER LOCATIONS

Drive the client’s brand awareness and in-store traffic in four priority Texas regions.

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