Wingstop
The Wingstop franchise owner wanted to bring awareness to a new location. The campaign focused on online orders and delivery services. They were inspired to promote “Family Bundles’’ based on what consumers posted online during the COVID-19 shut down.
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Pelican Snoballs of Surf City
Pelican Snoballs of Surf City is a shaved ice shop in Surf City, NC. The challenge was that they were opening a new location after the COVID-19 shutdown was lifted. A competitor had signed the lease for their previous location. The objective of the campaign was to make sure existing and new customers knew of the new location.