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Smile Design Dentistry Smile Design Dentists needed to increase the number of appointments booked by new patients and get name recognition within the local community.
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Kaiser Permanente Kaiser Permanente wanted tp promote relaxation in an environment that commonly causes the most stress to travelers: the Airport.
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Delta Dental of Minnesota How do you drive consumers online to engage with a brand and increase dental plan sales? Use OOH formats to drive traffic to online resources and
connect consumers with each other and the brand.
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Memorial Sloan Kettering Memorial Sloan Kettering Cancer Center was a premier hospital with a mission to provide world-class cancer care services. The campaign focused on branding its hospital as the number one cancer facility in the Northeast.
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Abbott Laboratories - Chicago Marathon Abbott Laboratories wanted to build brand awareness and a solid reputation by advertising its marathon sponsorship. The media team was interested in outstanding ideas using Chicago Transit Authority assets.
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Trinity Behavioral The client wanted to create a poignant campaign that would illustrate the emotional aspect of having a loved one addicted to opioids.
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New York Presbyterian Queens Queens had a highly competitive hospital market, but residents were unaware of their local health facilities. The campaign was meant to sell New York Presbyterian Queens as the hospital of choice in the community.
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UC Irvine Health UC Irvine Health was the market leader for a wide range of cancers and sought to increase awareness of this throughout the local community.
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Dr. Wax Orthepedics The team developed creative that would not only capture the audiences' attention, but build awareness of a relatively new dental office, Dr. Wax.
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AltaMed Health The campaign was created specifically to increase awareness and drive traffic to AltaMed's site located within Children's Hospital Los Angeles.
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Delta Dental of Minnesota - 2015 OOH Media Plan of the Year Delta Dental of Minnesota used OOH formats to drive traffic to online resources and connect consumers with each other and the brand.
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Prudential After launching Prudential’s new “Bring Your Challenges” platform – the company’s first unified brand effort in 135 years – it decided to tackle one of the biggest financial challenges facing America: retirement.
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Aids Healthcare Foundation The objective of the creative was to stand out from the crowd to educate the community on safe sex and advocate using condoms. What better way than to showcase a giant condom with the tag “Why Worry”?
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Covered California - 2014 - Ratings - Driven Media Planning Award Covered California (Covered CA) is the state agency in charge of implementing the federal Affordable Care Act in California. Covered CA needed to build a new insurance marketplace in which individuals and small businesses could get access to health insurance.
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ProHealthcare ProHealth Care wanted consumers to become actively involved in helping the company improve its services.
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Hurley Medical Center Hurley Medical Center in downtown Flint, Michigan, is a teaching hospital that has served Genesee, Lapeer and Shiawassee Counties since 1908. The 443-bed public non-profit hospital’s emergency department is widely known as a Level I trauma center.
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Genesys Genesys is a regionally integrated health care delivery system, comprised of a complete continuum of care primarily servicing Genesee, Shiawassee, Lapeer, Oakland, Livingston and Tuscola Counties. For this particular branding, Genesys wanted to offer a dedicated Pediatric Emergency Service Unit and Pediatric Urgent Care Center with services created for children and their families.
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CareFirst Blue Cross Blue Shield In most BlueCross BlueShield marketing campaigns across the country, broadcast media -- particularly radio -- had been the primary focus, with on-air personalities promoting affordable insurance options and encouraging their listeners to get a quote by texting a keyword to a specific number via their mobile device.
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Advocate Health Care - 2012 Ratings-Driven Media Planning Award .Advocate Health Care is based in the Chicagoland area and has been named one of the top 100 hospitals in the United States.
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USC University Hospital In 2009, USC University Hospital and USC Norris Cancer Hospital commissioned a market research study revealing very few Los Angeles residents have heard of the hospitals.
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Kaiser Portland Marathon Kaiser Permanente is America's leading integrated health organization. Founded in 1945, it is a group practice prepayment program offering coordinated medical services and health care coverage under one roof.
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Blue Cross Blue Shield - Local 2007 Outdoor Media Plan of the Year Winner BlueCross BlueShield of Tennessee (BCBST) is the state’s largest health insurance provider with market share that approaches 50%.
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Kaiser Permanente "Thriving" in the outdoor medium - Local 2006 Media Plan Winner Kaiser Permanente positions itself as being a health maintenance organization who is serious about proactively keeping people healthy.
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