Proof OOH Works
 Home > Proof OOH Works > Case Studies > Political Advertising
      

Political Advertising

Current Articles | Archived Articles
Archived Articles Count: 5
Search:

 



TMac4Prez TMac4Prez

TMac4Prez was a fictional presidential campaign that was run throughout the Madison area. The main objective of this campaign was to attract an audience to the website and Todd Mac.

Attachment One


In Todd We Trust In Todd We Trust

The general manager of an OOH company launched a faux 2016 presidential campaign using a variety of OOH formats. The campaign promoted “TMac4Prez” paired with a variety of catchy and silly campaign slogans.

Download the PDF


Humanize the Candidate Humanize the Candidate

Bob Bennett was elected to his first six-year term in the United States Senate in 1998, with 64 percent of the vote.

Attachment One


Stand Out in a Crowd Stand Out in a Crowd

Six Republicans were on the August 3 primary ballot in Michigan’s 7th congressional District (nearly 4,300 square miles in southern Michigan that includes Battle Creek, Jackson, Adrian, and part of Lansing).

Attachment One


Issue Branding Issue Branding

In 2002, Missouri’s road builders proposed a gas tax hike to pay for transportation improvements. It was soundly defeated at the polls, garnering only 28 percent of the statewide vote.

Attachment One